I'm going to keep this blog up for the rest of the week, as I want everyone pumped and ready for the new episodes, starting on Monday.
Two things that the Press Release below doesn't necessarily mention. The Holiday Inn Express sponsorship is specifically for a show they're producing, called The Smart Show. They did a smaller sponsorship with us for Ep 3, so they're doing a bigger one for this episode. Also, Blip.TV played a huge part in the deal, so thanks to Dina Kaplan and the rest of the folks there!
On to the rest of the blog...
Over the last few years, the popular web sitcom Break a Leg has given viewers explosions, The Child Actors Guild, an adult-sized Gary Coleman, mimes, unrequited love, sword fights, adultery, ‘triples’ and the introduction of the word Swamblers (Swinger + Gambler) into the American lexicon. On July 7th, it all comes to an end as Break a Leg unveils the first episode of their much anticipated season finale.
“We’re so thankful to our audience for supporting us as the show has grown,” said Break a Leg co-creator and star Yuri Baranovsky. “But after all the plot twists and turns, puns and porn, it’s time for a nap. This definitely isn’t goodbye but more like ‘gone fishing – be back soon.’”
"This is the biggest episode we've ever done. The finale will include everything from a peyote-induced drug trip, to an epic civil to the tragic death of a character. It will have claymation, ghosts, murderous children, and even a guest appearance from one of the members of the Partridge Family. I'll go as far as saying that this is the best produced and highest quality episode of any internet sitcom -- ever." says Yuri's brother and fellow co-creator, Vlad Baranovsky.
But fear not Break a Leg fans, the cast and crew are set to release a DVD, “tentatively and very cleverly titled Volume One” according to Baranovsky, in the coming months. Additionally, this season of the show is being sponsored by Holiday Inn Express for a four month period, stretching the season into late October.
“These are great examples of how a strong web series can cashify their content,” said Paul Kontonis, the CEO of For Your Imagination, the executive producers of the series. “Holiday Inn Express recognized how special this show is and we’re confident that the show’s incredibly loyal audience will love the DVD.”
Over the course of the series, the show has attracted nearly four million viewers and has regularly been featured on YouTube as well as on other popular distribution platforms like Blip, Revver and Dailymotion. A critical darling, Break a Leg has received rave reviews from the Los Angeles Times, Wall Street Journal, The San Francisco Chronicle and The Huffington Post. “If we could only have gotten into The New York Times and USA Today…” Baranovsky said.
For Your Imagination will continue to manage the development, marketing and advertising and sponsorship sales for Break Leg, starting with its inclusion in the company’s forthcoming comedy video network. In addition to being the cornerstone property of the new network, the show’s episodes will continue to live on video sharing platforms including YouTube, Blip, DailyMotion, Revver, Metacafe and as a podcast on iTunes.